The project brings the core elements of an identity into a series of applications. The presentation moves from the mark itself to its use at different scales, allowing the relationship between symbol, type and color to remain visible.
About the project
A visual identity shown through its symbol, typography and selected applications.
Brand Identity
Sports & Retail
Selected system details and applications.
Selected system details and applications.
Selected system details and applications.
Identity in communication / Profile and feed context
Supplied Facebook post captures show the identity in everyday communication. Supplied profile and feed captures are presented as context views, not full-screen artwork.
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